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League of Fat
Bastards
The League of Fat Bastards is a cigar company on a mission.
Hoping to capitalize on the communal bonding that takes place over a good smoke, the League of Fat Bastards are a new kid on the block on a crusade that is near and dear to their hearts. CEO Adam Levine is donating 40% of the company’s profits to combat the world’s mental health crisis, specifically as it pertains to men’s mental health. Traditionally, there has been a stigma around men expressing their feelings and talking about what they struggle with. The company’s name comes from the phrase “chewing the fat,” which means having a wide-ranging discussion; an important step, according to Levine, to giving men a platform to talk out their issues. Intrinsic values such as empathy, vulnerability and camaraderie can go a long way toward making a complicated situation better.
“Through our commitment to contributing 40% of our net profits to supporting men’s mental health initiatives, we aim to make a tangible difference in the lives of men worldwide,” Levine said in a press release announcing the company’s arrival.
Your customers will love the altruistic mission of this cigar company just as much as they’ll love the cigars themselves. Their initial release, called the Serie L, is available in three different sizes. Produced by Joya de Nicaragua, the stick is a combination of Ecuadorian-grown Havana-seed wrapper, Nicaraguan binder and filler from the Estelí and Jalapa regions of Nicaragua.
Levine added: “The Serie L blend represents a culmination of passion, dedication, and collaboration between Joya de Nicaragua’s master blenders and myself. “Through multiple rounds of blending and meticulous selection, we have created a cigar that not only embodies my personal taste but also reflects the essence of LOFB’s mission.”
The tasting profile here is one of smooth cocoa and leather, providing an exceptional debut for a company that we should all be taking note of in the future. The best products are driven not just by a desire to make a profit but a desire to help people along the way and provide something genuinely useful. Shop Santa Clara today for the entire line of LOFB cigars and the most up to date information on the company’s incredible mission statement. Treat your customers to far more than just another smoke today.
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